About | MyLeadsFactory

We learned marketing inside Google.

MyLeadsFactory is a performance marketing agency built by people who spent 10+ years inside Google's advertising business before starting this firm. We run five pillars, strategy, website optimization, SEO & AEO, paid media, and social, for brands that need everything to compound, not just one channel.

Why we started this

The default marketing experience for a mid-market brand is five different agencies, one for paid, one for SEO, one for social, one for the website, and someone on retainer to make sense of the strategy that ties them together. None of them are accountable for the others, and the strategy that “ties them together” usually isn't a strategy at all.

MyLeadsFactory exists to be the alternative, one team across all five pillars, with the senior strategist who sold the engagement being the same person doing the work. We saw what actually wins at scale from inside Google for a decade. None of it required juggling five vendors.

Our five pillars

Strategic Support, quarterly roadmaps, weekly performance reviews, full-funnel attribution beyond last-click.
Website Optimization, CRO, page speed, landing-page rebuilds, conversion analytics, GA4 + server-side tracking.
SEO & AEO, rank in Google search; get cited in ChatGPT, Perplexity, and AI Overviews.
Paid Media Management, Google Search, Meta, YouTube, and retargeting, with CRM offline conversions feeding Smart Bidding.
Social Media Management, content cadence, community building, audience partnerships, influencer collaborations.

Each pillar stands on its own. Together, they compound. See the full breakdown on the services page.

Who we work with

Mid-market businesses across 9 verticals , real estate, SaaS & B2B, healthcare, home services, financial services, ecommerce, legal, education, and travel & hospitality. We take engagements ranging from a single pillar to all five.

We serve markets across the United States, United Kingdom, and Australia. Each market gets its own playbook because what works in Sydney isn't what works in Manchester isn't what works in Phoenix.

How engagements start

Every engagement begins with a free 15-minute discovery call and a free audit of your current setup, recorded as a Loom you keep regardless of whether you choose to work with us. The audit walks through whichever pillar is most relevant to your current situation, usually paid media or website optimization, and ends with a concrete 30-day action plan.

If you're considering switching agencies, evaluating whether your current setup is producing the right results, or starting marketing investment for the first time, the audit is the right first step.

From the founder

“We don't want to be the cheapest agency in your market. We want to be the one whose campaigns are still profitable when the market turns.”

, MyLeadsFactory

Common questions about us

Who founded MyLeadsFactory?

MyLeadsFactory was founded by Senior Account Strategists who spent over a decade inside Google's advertising business before starting the firm. The same senior strategist who sells the engagement is the one running the work, no junior handoffs, no AM layer.

Where is MyLeadsFactory based and which markets do you serve?

We're headquartered in Chantilly, Virginia, and serve clients across the United States, Canada, the United Kingdom, and Australia. Each market gets a dedicated playbook because Sydney, Manchester, and Phoenix don't buy the same way.

What makes MyLeadsFactory different from other agencies?

Two things. First, we run all five performance-marketing pillars under one accountable team instead of forcing brands to coordinate five separate vendors. Second, the senior ex-Googler who scopes your engagement is the same person executing it week-to-week, with the judgment that comes from a decade inside Google Ads.

What size companies do you work with?

Mid-market brands across nine verticals: real estate, SaaS & B2B, healthcare, home services, financial services, e-commerce, legal, education, and travel & hospitality. Engagements range from a single pillar (typically $2,500-$3,500/mo) to all five (typically $7,500/mo and up).